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The most common way a customer shops on your site is to look at your inventory, and view details (description and vehicle pictures) of your inventory. Take advantage of this predictable customer behavior, and promote your dealership while they are browsing your inventory. Using AutoXloo’s “Canned Images” tool, you can insert pictures among the vehicle pictures, conveying dealership information, along with vehicle information. Think about the possibilities –
“Largest Pre-Owned BMW dealership in New York”
“Top Customer Service Award for Last 5 Years”
“$1000 Instant Discount on This Car”
“Free Gas Card With Test Drive”
“Register to Win Weekly iPod Giveaway With Test Drive”
Here’s how one customer is using this fast and easy tool:
Or how about a customer testimonial inserted within the pictures? Or an introduction of your sales team? Or a map to your dealership?
From a dealers standpoint, advertising a certain image or message to your customer is key in expanding your business. The Canned Images can be strategically inserted with specific placement with each vehicle. And it’s easy! Set up this feature once, and you’re ready to go! It’s a two-in-one promotional opportunity; the customer is looking at your vehicle and also at your key dealership messaging all in the same place!
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