Dealership Lead Generation and Customer Relationship Management (CRM)
The long term success of your dealership depends on effectively finding new customers and managing the relationships you have with your current customers. And it’s important to understand the dollars behind the previous statement. Did you know that most marketing experts agree that it costs five times as much to get a new customer as it does to keep an existing customer. Are you doing enough to manage and nurture the ongoing relationship with your existing customers?
AutoXloo offers Boomerang, our automated Customer Relationship Management (CRM) software - Boomerang, can be purchased as a managed service, or unmanaged, depending on the needs of the dealer. Boomerang allows the dealer to manage leads through the sales cycle and also to manage ongoing customer relationships and communications. The CRM provides the ability to automate responses to inquiries from prospects, and to systematically manage campaigns to existing customers for add on sales and services.